Investor Attitudes to a Further Sale of Commonwealth Equity in Telstra Corporation

Description

Series[UMA-SRE-20130021] Unpublished research reports and proposalsAccession[2013.0008] Papers of Irving David SaulwickIdentifierUMA-ITE-2013002100056Scope and ContentSAUL00122 Report prepared for the Joint Global Co-ordinators by a consortium of market and social research consultants - Irving Saulwick and Associates, Denis Muller and Associates, Open Mind Research Group, and Cultural Prespectives.
Unpublished, unbound report, based on focus group discussions with participants in the following target markets: current Telstra shareholders; former Telstra shareholders; investors holding shares in companies listed on the ASX (Australian Stock Exchange) other than Telstra; other investors, with investments in unit trusts, debentures, bonds or bank accounts; Telstra customers who do not fall into any of the previous categories; and first time investors. An additional focus group was recruited from the visually impared community; and one group each from Italian, Greek, Cantonese, Vietnamese and Korean speaking communities. Discussion questions are included as an appendix to the report.
Loose papers secured with a bulldog clip - this fastening has been removed during the archival process and replaced with fabric tape. A bound copy of the report is held as SAUL00340.Access StatusOpen for public accessRequest TypeRequest unitUnit2013.0021 Unit 0004

Provenance

CreatorSaulwick, Irving D.RoleProvenance

Dates

DateJune 1999-June 1999

Description Control

Previous System ID2013.0021.00056

University of Melbourne Archives

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Investor Attitudes to a Further Sale of Commonwealth Equity in Telstra Corporation