Research Into the Theory and Practice of Advertising

Description

Series[UMA-SRE-20130021] Unpublished research reports and proposalsAccession[2013.0008] Papers of Irving David SaulwickIdentifierUMA-ITE-2013002100116Scope and ContentSAUL00182 A report prepared for the Commonwealth of Australia by Irving Saulwick and Associates.
Spiral bound report, identified on front cover as 'Commercial in Confidence' and stamped 'Copy'. Editorial annotations and markings appear throughout the text.
An earlier draft of the report is held as SAUL00179 and the proposal for the study is held as SAUL00235.Access StatusOpen for public accessRequest TypeRequest unitUnit2013.0021 Unit 0008

Provenance

CreatorSaulwick, Irving D.RoleProvenance

Dates

DateJune 1995-June 1995

Description Control

Previous System ID2013.0021.00116

University of Melbourne Archives

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Research Into the Theory and Practice of Advertising